The Results
The Socket Mobile scanners allowed Plantation to implement Myer’s loyalty programs just as they hoped. Three new cafes have been constructed and more are on the way. Customers gain points using their Myer 1 card, which encourages customers to stay in the store, creating more business.
At the end of the day, both customers and vendors are happy. Employees have no complaints because the scanners are straightforward and easy to use.
The Socket Mobile scanners made the expansion of Plantation Specialty Coffee within Myer department stores possible.
“If we couldn’t accept Myer 1 cards, we couldn’t have done the deal.” – Calvin